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GreenGrid

In the cohort

Battery storage that keeps shops open through power cuts

Climate & energyValidateJordan
Active users
420
Paying customers
95

The problem

Shops and clinics lose stock and working hours to daily power cuts, and diesel generators cost more each year to run and repair.

The solution

GreenGrid sells a wall-mounted battery that charges off-peak, switches over in 20 milliseconds and is paid off in monthly instalments.

Who it's for

Small retailers, pharmacies and clinics in cities with unreliable grids.

Market

Bottom-up: about 105,000 customers like this in Jordan and nearby, worth roughly $280 million a year at our prices.

Competition and edge

What people use today

Mostly spreadsheets, phone calls and doing nothing. The established suppliers sell to large organisations and are too expensive and too slow to set up for the customers we serve.

Why this team wins

Omar designed power systems for telecom towers across the Middle East for nine years, so the team knows the buyers by name. Rania built the core technology, and the first customers came by referral.

Headline metric

420 active users, growing 13% a month

The team

Omar knows the customer and has sold to them before; Rania has built this kind of system at scale. We have worked side by side since before GreenGrid had a name.

Worked together
More than 3 years
Hiring
A senior engineer and our first customer-success hire.

About the founder

Omar Haddad

Founder & CEO · Amman, Jordan · 10 years of experience

Omar designed power systems for telecom towers across the Middle East for nine years. Started GreenGrid in 2025 and works on it full-time from Amman.

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