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Sprout Kitchens

In review

Shared commercial kitchens for delivery-only restaurants

ConsumerTractionIndonesia
Active users
74
Paying customers
74

The problem

A cook with a good menu needs $40,000 and six months to open a restaurant, and most of that money goes on a dining room nobody needs.

The solution

Sprout Kitchens rents licensed kitchen stations by the month, with delivery apps, packaging and couriers already set up.

Who it's for

Independent chefs and small restaurant brands selling by delivery.

Market

Bottom-up: about 105,000 customers like this in Indonesia and nearby, worth roughly $160 million a year at our prices.

Competition and edge

What people use today

Mostly spreadsheets, phone calls and doing nothing. The established suppliers sell to large organisations and are too expensive and too slow to set up for the customers we serve.

Why this team wins

Putri opened four restaurants and closed two, which taught her where the money goes, so the team knows the buyers by name. Adi built the core technology, and the first customers came by referral.

Headline metric

74 active users, growing 20% a month

The team

Putri knows the customer and has sold to them before; Adi has built this kind of system at scale. We have worked side by side since before Sprout Kitchens had a name.

Worked together
More than 3 years
Hiring
A senior engineer and our first customer-success hire.

About the founder

Putri Wijaya

Founder & CEO · Jakarta, Indonesia · 7 years of experience

Putri opened four restaurants and closed two, which taught her where the money goes. Started Sprout Kitchens in 2024 and works on it full-time from Jakarta.

LinkedIn

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